Our Mission

Our mission is to transform the way our community responds to the needs of individuals and families experiencing homelessness.

We aim to unify existing communities by creating unique experiences that uplift, empower, and enhance the lives of those who are experiencing homelessness. The Skid Row Carnival of Love connects people to resources that provide continued support through their journey out of homelessness.

We are building a community of organizations that are working towards a common goal: to break the cycle of homelessness.

Skid Row Carnival of Love is powered by Wayfarer Non-Profit is a 501 (c)(3) non-profit organization Tax ID 36-4848111 https://www.thewayfarerfoundation.org/


The Skid Row Carnival of Love (SRCOL) is a day of human kindness for those experiencing homelessness, because everyone deserves to be loved.

SRCOL is an initiative, founded by Justin Baldoni in 2015, that shines a light on the often times forgotten people of Los Angeles who are experiencing homelessness in, or around, Skid Row. SRCOL is Los Angeles’ fastest growing community event benefiting and celebrating those currently experiencing homelessness. For one day, there is no us or them. No rich or poor. It’s simply about unconditional love and coming together as a community.

We create a carnival tailor-made with resources, where every guest is paired with a volunteer to guide them through the event, encouraging one-on-one connections. Healthcare, career opportunities, education, legal and housing services, as well as haircuts, feet washing, fun and games, donations, food, and great friends help us transform Skid Row into a world of sincere connection, love, and hope.

With over 2,000 volunteers and 4,000 attendees in 2017, we plan to expand beyond Los Angeles, partnering with cities and communities around the country to put on their own carnival.